Michel tcherevkoff biography

Michel Tcherevkoff is a commercial photographer.

Born and educated in Paris, Michel came to America to visit his sister, who was a fashion model in NYC, and decided to stay.

With a signature style that defined shapes and bold color, he played with perspective through in-camera effects and outside camera rigging.

Michel Tcherevkoff is a New York City-based artist, photographer, and lecturer whose career in advertising spans more than forty years.

Born and educated in Paris, Michel Tcherevkoff was studying law when a holiday visit to his sister, a model in New York City, changed his career path.

With a signature style that defined shapes and bold color, he played with perspective through in-camera effects and outside camera rigging....

Michel Tcherevkoff

Michel Tcherevkoff is a commercial photographer.^[1] Working as the creative eye for important clients, Tcherevkoff has created a dress made from toothbrushes for Johnson & Johnson, a massive "sensorium" where visitors could experience fragrance visually for Firmenich, morphed a salad spinner into an amusement park ride for Bed Bath and Beyond.

From collaborating with the world's greatest creatives to successfully launching his own publishing and global licensing initiatives, Tcherevkoff's photography fuses imaging, digital illustration, sculpture and pure art with experience and talent.^{[citation needed]}

Born and educated in Paris, Tcherevkoff came to America to visit his sister, who was a fashion model, and decided to stay.^{[citation needed]} With a signature style that defined shapes and bold color, he played with perspective through in-camera effects and outside camera rigging.

Tcherevkoff attracted the attention of an