Fairclough model
Fairclough theory.
Norman Fairclough
British linguist
Norman Fairclough (; born 3 April ) is an emeritus Professor of Linguistics at Department of Linguistics and English Language at Lancaster University.
Fairclough meaning
He is one of the founders of critical discourse analysis (CDA) as applied to sociolinguistics. CDA is concerned with how power is exercised through language. CDA studies discourse; in CDA this includes texts, talk, video and practices.[1][2][3]
Methodology of CDA
Fairclough's line of study, also called textually oriented discourse analysis or TODA, to distinguish it from philosophical enquires not involving the use of linguistic methodology, is specially concerned with the mutual effects of formally linguistic textual properties, sociolinguistic speech genres, and formally sociological practices.
The main thrust of his analysis is that, if —according to Foucauldian theory— practices are discursively shaped and enacted, the intrinsic properties of discourse, w
